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Julien Parrou - Founder and Chief Executive OfficerMr. Julien PARROU, 37 years of age, is a graduate from the IAE [Bordeaux University School of Management (Masters in Business Management)]. He is the founder and Chief Executive Officer of GCM Promo. He has specialised in game marketing and in particular promotional games since he was 22. At that time, he founded and was the Publication Director of the 'Revue des Jeux' (The Game Review), the first French general public monthly review of promotional games for players (10 000 subscribers).He then founded the first internet referencing site for promotional games in France: www.concours.fr. For more than 16 years now, he has scanned and analysed the gaming market (consumer expectations, analysis of campaigns organised in France by companies in all markets). Daily, he provides advice to brands and free game (internet and other media) organisers. He advises communication companies and e-trading sites in the execution and support of marketing gaming campaigns. He is a member of the Cercle du Marketing Direct (Direct Marketing Circle) and speaker for the Benchmark Group. Julien Parrou is the author of regular studies on online games and contests, a frequent speaker at marketing conferences and at the Senate during conferences or training seminars. |
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Nicolas Babin - Managing DirectorMr. Nicolas Babin, 45 years of age, is Managing Director and member of GCM Promo's board. He joined the company in November 2010. Nicolas Babin started his career with Banque Nationale of Paris, San Francisco in 1989 before taking the role of Head of Administration for CATS Software North America in Palo Alto (California). He participated in their IPO in March 1995 before becoming Managing Director of CATS EMEA in London (UK). He joined the Sony group in 1997 as Managing Director Europe for Etak, the Digital Map Company.In 2001, he became European Managing Director for Sony Entertainment Europe in Brussels (Belgium) where he launched AIBO, the first artificially intelligent robot for the general public. Nicolas was named Director Corporate Communications in 2004 for Sony Europe based in Berlin (Germany) where he was responsible for all internal and external communications throughout Europe. In 2008, he became Chief Operating Officer for the European leader in web analytics, AT Internet in Bordeaux (France). Nicolas has sat on several boards in the US, Europe and Japan. He has a bachelor degree in computer science and an MBA. |
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Patrice Coffe - Chief Financial OfficerMr. Patrice COFFE, 42 years of age, Chief Financial Officer, joined GCM Promo in July 2008. After graduating in accounting management in Toulouse, he began his career in 1989, with the Microdis Group, PC wholesalers. He then joined Storec, an accounting company in Toulouse and then joined, in 1992, the Euraaudit Cabinet Rémy in Bordeaux, where he became senior auditor. |