>See the campaign

Objectives To work alongside broadcast of sporting events for the Eurosport channel in 2012 Recommendation To create an annual game on various sport themes and based on fun game play mechanics throughout the year.  The gamification of the audience has allowed the broadcast of the rich web site content in a fun way. It has also created an emotional link to the brand thanks to gaming.

>See the campaign

Cuisine Plus nationwide communication campaign Objectives Broadcast the nationwide communication campaign of Cuisine Plus in cooperation with “Un diner Presque parfait” (“An almost perfect diner”, French Cooking TV show). Increase and qualify the leads collected via opt-in, transport the brand’s image and distribute its offers. Recommendation Set up a double game mechanic: a draw which serves as an additional participation channel on top of the point of sales, and a photo competition allowing web users to publish a photo of their most beautiful table setting.

>See the campaign

vertbaudet campaign: 9 months with you Objectives Segmented collection of future or young mothers' profiles while respecting the brand's corporate design and conceptual wording. Promote the baby care product range. Recommendation Create a one year gaming campaign with viral marketing elements and 3 modules: a creative photo competition, quick flash games and a pregnancy journal which allows the mother to share her experience and receive comments from family and friends.

>See the campaign

Vega – Photo game Objectives Event-driven campaign aiming to collect content and create traffic to the site for Vega's 10th anniversary. Enrich the qualified contacts database. Recommendation Create a game allowing hotel and catering professionals to download pictures of their establishments, view them and vote for the best.

>See the campaign

Dordogne Regional Council Objectives Promote the cultural offers of the Dordogne destination with an online game and let people collect posters from 40 years of Woodstock. The best poster is displayed in the ‘Woodstock 69/40’ exhibition. Recommendation Create a site with unique and contemporary content, allowing artists to download and visualise posters and to vote on the best ones.